Hiring a professional Houston SEO Company: What Questions to Ask
You’ve decided to hire a professional Houston SEO company to increase your search engine rankings, but how do you know who you’re working with? There are a lot of companies out there who are more than willing to swindle you out of your money, claiming to be proficient in SEO but do only the bare minimum so they can collect a paycheck. There are a number of certain questions you need to ask your Houston SEO professionals before choosing a company to go with:
Can You Get Me To The Number One Spot On Google?
This question is a true test of the Houston SEO company you want to hire. If the company says yes, avoid doing business with that company at all costs. There is absolutely no way to ensure that you will reach the top spot on Google and no Houston SEO company can guarantee those results. If they are promising you specific search engine rankings, they are being dishonest and you should not do business with those companies.
Do you have experience with local SEO?
Local SEO and global SEO, while following the same general guidelines, require a different set of methods and tactics. If you are looking to improve your SEO in Houston, hiring a company that has expertise in local SEO is imperative.
May I have a list of current and past clients?
If the company you want to hire is reputable, they will be glad to give you a list of current and past clients, if their contracts allow. Even if they can’t give you specific names of clients, they should be able to tell you the types of businesses they work with and the kinds of results they have gotten.
Do you follow search engine’s webmaster guidelines?
There are “good” and “bad” kinds of SEO out there, and different tactics for each one. If an SEO company does not follow search engine webmaster guidelines, they could be using what is known as “black hat” techniques. Using “black hat” SEO will likely result in your page rank plummeting or worse, getting blacklisted by Google or other search engines.
How Often Will I See Reports?
Different SEO companies operate in different ways in terms of reporting. Some companies may give you a report every month, some may do it every quarter, and so on. Before you enter into a contract with a Houston SEO company, be sure to ask them what their reporting terms are, so that you are not waiting too long or asking too often for reports. Remember, achieving results in SEO takes time. You will not see any magic jump to the first page of Google overnight, especially if the SEO firm is engaging in White Hat SEO practices.
Hiring a company to do your Houston SEO is exciting, as you will soon see your business grow and your page ranks increase, leading more potential customers to your business. However, keep in mind that the success of your SEO is reliant on the quality and expertise of who you choose to do your SEO. IOM Partners is proud to be a Houston SEO company, serving businesses in our community and across the globe. Call us today to see how we can help you.