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IOM Partners Blog

Hiring a professional Houston SEO Company: What Questions to Ask

You’ve decided to hire a professional Houston SEO company to increase your search engine rankings, but how do you know who you’re working with? There are a lot of companies out there who are more than willing to swindle you out of your money, claiming to be proficient in SEO but do only the bare minimum so they can collect a paycheck. There are a number of certain questions you need to ask your Houston SEO professionals before choosing a company to go with: Can You Get Me To The Number One Spot On Google? This question is a true…

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SEO: Common Misconceptions That Could Be Hurting Your Page Rank

There is a lot of articles out there on search engine optimization, and if you are new to the concept, the information can be a bit mind-boggling. While it seems intricate (and most of the time, it is) the basis of SEO is how relevant your website is to people searching for related content. Getting your website to rank can be a tedious process, and there is a lot of misconception surrounding SEO practices. Here are three misconceptions about SEO best practices, as debunked by Houston SEO firm, IOM Partners. Misconception: SEO is all about keywords While one of the…

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SEO: Common Mistakes

When building your digital marketing strategy, you know that the foundation of your success lies with your website. However, no matter how eye-catching, or fancy your website is, if you are making common SEO mistakes, chances are nobody will ever even see it. In Houston, SEO is a key part of business strategy, and the competition is fierce. Keep your head above the competition by avoiding these five common SEO mistakes: Keyword Stuffing You know that your SEO is based in keywords, words that tell Google and other search engines what your site is about, so you may think that…

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Houston SEO: Why Do You Need a Digital Marketing Strategy

If you’ve been in business for a long time, chances are you relied on newspaper ads, mailers, and the phone book to drive sales. However, due to the staggering growth of internet users, things like the Yellow Pages and print ads are becoming obsolete. This means not having a digital marketing strategy can make or break your business. According to Google search statistics, Google now processes 40,000 search queries every second. That means 3.5 billion searches every day. Less and less people are relying on traditional advertising and are now finding that the internet is generating most of their leads.…

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Houston SEO and Web Design: How Web Design Affects Your SEO Rankings

Having a properly designed and correctly laid out website is one of the basics of improving your Houston SEO rankings. Google and other search engines scan pages for a multitude of things including readability and ease of use to rank websites in accordance with what people want to see. Here are three very important things to consider when designing your website to increase your Houston SEO Rankings: The Structure of Your Site: In order for it to be possible for Google to scan and index your website, each page must be properly structured, meaning that each of your pages has…

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Web Design & Presence for Houston-area Lawyers

Practicing law in Houston can be a rewarding and lucrative career, but with so many Houston lawyers, how can you ensure that your practice will be chosen above others? With the staggering number of people relying on Google and other search engines to find local businesses, including lawyers in Houston, having a unique and powerful web presence can be the key to growing your practice. What Kind of Web Design Is Best For Lawyers? Having a clean, informative, and yet uncluttered website for your law firm is of utmost importance. A website that not only showcases your brand but is…

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Houston SEO and Facebook

How Utilizing the World’s Most Popular Social Media Site Can Help Increase Search Engine Rankings With most of the population using Google to find local businesses, your website acts as the front door of your business. In Houston, SEO is an imperative part of your digital marketing strategy, and utilizing the tools available to you can bring customers directly to your website. Take note of these tips to effectively boost your Houston SEO using social media: Optimizing Your Posts It’s no secret that search engine optimization and social media work in conjunction with one another, so using your social media…

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Black Hat SEO – What It Is and Why You Should Avoid It

Everyone knows that search engines are the #1 way to get business referrals online, and everyone wants that coveted number-one spot on Google, Bing, and Yahoo. To obtain that spot, some people employ what is known as “black hat” techniques. These techniques, which although may go undetected for a short amount of time by search engines, are sure to get you blacklisted by search engines, removing your website from the top referral tool on the internet. What is Black Hat SEO? Black Hat SEO, simply put, are SEO techniques that go against search engine policy due to the way that…

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Houston SEO, Houston Web Design, Venture Capital, VC Funding by IOM Partners of Houston, TX
Venture Capital? Why not just leverage yourself and your resources effectively?! Make “Leverage” your favorite word. A rant from someone that knows.

There are benefits to Venture Capital (VC) funding.  There are great benefits in being acquainted with Venture Capitalists.  I, personally, just try to be good with people in general but try to make sure that I hang out with people that have ideas as well as investment capital and drive.  The issue with VC funding is that you put yourself in the mindset that you need Venture Capital as well as the allure of the feeling of being a mover and a shaker. Do you love what you do?  Do you believe in yourself? Here’s the key to everything else,…

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REAL Organic SEO & SEO Web Design Guide by IOM Partners of Houston, TX
What can I do to rank my own website on a budget? Practical SEO Guide to great SEO Web Design for Do-It-Yourselfers! By IOM Partners of Houston, TX

What can I do to rank my own website on a budget? THIS IS A GUIDE FOR DO-IT-YOURSELFERS TO ACHIEVE HIGH LOCAL AND ORGANIC SEO RESULTS FOR THEIR WEB DESIGN!  NOT JUST FOR HOUSTON, TX PEOPLE! Practical Organic SEO Guide for Do-It-Yourselfers!  IOM Partners of Houston, TX If you’re like me, you get tired of waiting on people to do things that they promise, once you get through the already deep enough of finding someone that actually possesses the capabilities you’re looking for, whether that is building a mobile app, designing your website, or getting you top-ranked in Search Engines…

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Why IOM Partners?
IOM Partners of Houston, TX has been together for over 7 years and was founded and is currently based in Houston, TX. We specialize in all aspects of Online Marketing but have a strong focus on Houston Web Design, Houston SEO, and Houston Mobile App Development.
Contact Information
IOM Partners of Houston, TX
1121 Delano St. Houston, TX 77003
Phone: (713) 858-7365